Latest News from the Pioneers of Lifestyle Conference
2018 in Frankfurt
trauth – Lifestyle Start-Up of the Year 2018!
On the 2nd and 3rd of July the “Pioneers of Lifestyle” (POL) conference took place in the Messe Frankfurt – and we were there!
Digital Apartment organized the event for the sector’s pioneers – from lifestyle innovators to established insiders and start-ups. In addition to networking and conferencing, the focus of the conference was on application-oriented keynotes on the topics retail, digital & service.
Among the well-known speakers were Stefan Smalla (Westwing), Henning Besser (DJ Phono / Deichkind) and Gerald Schönbucher (real.de) – only to mention a few – but our personal favourites were the guys (Joseph & Johannes Schreiter) from Frankfurter Brett .
July 3 – Pioneers Pitch:
In order to support the newcomers of the lifestyle sector, the event’s jury selected the best applicants to compete against each other in a pitch.
So we, as one of three finalists, had the chance to win the title “Lifestyle Start-Up of the Year 2018”. In addition to the expert panel – consisting of Uwe Klimach (& Mylk), Marc Sasserath (Sasserath Munzinger Plus GmbH), Josephine Seidel-Leuteritz (living clothes) and Philipp Ferger (Messe Frankfurt) – the POL’s audience had the chance to vote for their favourite Star-Up as well. With our ten-minute pitch plus five minutes of Q&A, we were able to convince the jury of us and our product and were proud to bring the title home.
At this point again, a big THANK YOU to the organizers, the jury and to all speakers of the event.
You can find some more Pioneers impressions in your network using the hashtag #pol2018
or just follow this link: https://pioneers-of-lifestyle.de/